Lisa- Your letter head looks very sophisticated and high class. The idea of incorporating a monogram is working well, take a look at the Hotel le Germain logo, it has similar qualities as yours (see me, it's in a book I have with me). The purple color is very classy and reminds me of royalty, with out looking too girly. The strokes are working well and add dimension to the business system. The lighter colors are hard to read, stick with the darker purples.
Just so you don’t get confused with what I write, hopefully I am correct in saying that you only have two pieces for each business system?
Alright of the two letter hetters I really enjoy the second one. It is a lot lighter. Although I do believe it needs something on the bottom similar to what youhave in the first example of your letterhead.
If you choose to go with the first letterhead instead of the second maybe it would be more successful if you made the purple bar a bit thinner.
Your business cards are nice and very elegant. If I had to choose one to go with I believe that I like the top one. I like the simplicity of the G and if people do not know what the G is for it is found on the back. Although both examples are successful – and if you chose to go with the second one, I would make the name and address on the back of the card a bit darker. It’s a little hard to read
This may be pointless for me to say, but it is a technology store so does it have a website? Unless you have specific reasons why you did not want to include a website on your business card. I think it would benefit your business more. Espeically b/c it is a business card for the store itself. Just some things to think about. Really good start! The overall feel of the systems relate really well to your business. OH also…I don’t know about the purple. This seems to be a new direction right? Your colors before were either a really dark brown or black correct? It adds a new take on the store. To me it sort of makes it a bit more feminine. Not by much, but it really does soften the appeal to the store. And maybe that is what you are trying to achieve? Before having it black or a dark dark brown made it a little more offset and masculine. I can see this appealing to a lot of women, but I don’t know what kind of first impressions men will have on the store. The first color you have on your letter head seems to be a happy medium..I am still drawn to the store it looks sheek and sophisticated through its color. And I do think men will still be drawn to it as well because its not such a feminine purple. I would think about going with this color for your system instead.
Hi! I'm Lisa. I am currently a student at the University of Minnesota College of Design. I am majoring in both Retail Merchandising and Graphic Design. I am also going to minor in Management at the Carlson School of Management. I love graphic design and hope to find a career in advertising design soon after graduation!!
2 comments:
Lisa-
Your letter head looks very sophisticated and high class. The idea of incorporating a monogram is working well, take a look at the Hotel le Germain logo, it has similar qualities as yours (see me, it's in a book I have with me). The purple color is very classy and reminds me of royalty, with out looking too girly. The strokes are working well and add dimension to the business system. The lighter colors are hard to read, stick with the darker purples.
Just so you don’t get confused with what I write, hopefully I am correct in saying that you only have two pieces for each business system?
Alright of the two letter hetters I really enjoy the second one. It is a lot lighter. Although I do believe it needs something on the bottom similar to what youhave in the first example of your letterhead.
If you choose to go with the first letterhead instead of the second maybe it would be more successful if you made the purple bar a bit thinner.
Your business cards are nice and very elegant. If I had to choose one to go with I believe that I like the top one. I like the simplicity of the G and if people do not know what the G is for it is found on the back. Although both examples are successful – and if you chose to go with the second one, I would make the name and address on the back of the card a bit darker. It’s a little hard to read
This may be pointless for me to say, but it is a technology store so does it have a website? Unless you have specific reasons why you did not want to include a website on your business card. I think it would benefit your business more. Espeically b/c it is a business card for the store itself. Just some things to think about. Really good start! The overall feel of the systems relate really well to your business. OH also…I don’t know about the purple. This seems to be a new direction right? Your colors before were either a really dark brown or black correct? It adds a new take on the store. To me it sort of makes it a bit more feminine. Not by much, but it really does soften the appeal to the store. And maybe that is what you are trying to achieve? Before having it black or a dark dark brown made it a little more offset and masculine. I can see this appealing to a lot of women, but I don’t know what kind of first impressions men will have on the store. The first color you have on your letter head seems to be a happy medium..I am still drawn to the store it looks sheek and sophisticated through its color. And I do think men will still be drawn to it as well because its not such a feminine purple. I would think about going with this color for your system instead.
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